# H28

> H28 is an AI face analysis app for men, on iPhone. It scans a man's face, reads every facial region (proportions, skin, eyes, nose, bone structure, jawline, lips, beard, hair), pinpoints what holds his look back and builds a personal plan to fix it. It is a looksmaxxing and self-improvement tool, not a medical device.

## What makes H28 different

- Built for men only: everything it measures and recommends is optimized for male faces.
- Tuned on real people and how their looks actually changed over time, not on stock photos.
- Guidance follows what women actually respond to (revealed preferences), not what they say in surveys (stated preferences).
- Only recommends changes that have scientific backing. No evidence, no recommendation.
- Honest by design: it tells you the truth about your face, then shows what you can actually change.
- Built as the answer to the most common complaints about face-rating apps: pay-before-you-see paywalls, random-feeling scores, forced sign-ups, photos you cannot delete, and generic advice.

## Key facts

- Download (iOS App Store): https://apps.apple.com/app/id6770064358
- Price: the first scan is free and you see your result before any paywall; H28 Pro subscription unlocks the full breakdown, a personal plan and ongoing scans.
- No identification: H28 never identifies you, so there is no login, sign-up, email or ID. Sign in with Apple is optional, only to keep history across devices.
- Zero data retention: photos are used only to produce the analysis and are deleted automatically right after processing; the AI provider does not store them or train on them.
- Results show each facial region and the specific changes that would improve it most.
- Contact: support@h28.ai

## Pages

- [Home](https://h28.ai/): what H28 does and how to download it
- [Privacy Policy](https://h28.ai/privacy/)
- [Terms of Use](https://h28.ai/terms/)
- [Delete your data](https://h28.ai/delete/)

## Blog

- [What Is Looksmaxxing? A Practical, Evidence-Minded Guide](https://h28.ai/blog/what-is-looksmaxxing): Looksmaxxing means improving how you look with the levers that actually move: skin, body fat, grooming, posture and style. Here is what works, what does not, and how to measure progress.